Marketing Strategy Differences between State and Privately...

Journal of Marketing 1981 / SPR Vol. 45; Iss. 2

Marketing Strategy Differences between State and Privately Owned Corporations: An Exploratory Analysis

Noel Capon
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Volume:
45
Language:
english
Journal:
Journal of Marketing
DOI:
10.2307/1251661
Date:
January, 1981
File:
PDF, 305 KB
english, 1981
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