Assessing the Value of Information Sharing in a Promotional...

Assessing the Value of Information Sharing in a Promotional Retail Environment

Iyer, Ananth. V., Ye, Jianming
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Volume:
2
Language:
english
Journal:
Manufacturing & Service Operations Management
DOI:
10.1287/msom.2.2.128.12350
Date:
April, 2000
File:
PDF, 301 KB
english, 2000
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