Marketing: The Uses of Advertisingby Douglas Lowndes

Marketing: The Uses of Advertisingby Douglas Lowndes

Review by: Noel B. Zabriskie
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Volume:
34
Language:
english
Journal:
Journal of Marketing
DOI:
10.2307/1250728
Date:
October, 1970
File:
PDF, 274 KB
english, 1970
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