Response Styles in Marketing Research: A Cross-National...

Response Styles in Marketing Research: A Cross-National Investigation

Hans Baumgartner and Jan-Benedict E. M. Steenkamp
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Volume:
38
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.2307/1558620
Date:
May, 2001
File:
PDF, 2.91 MB
english, 2001
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