A Study of the Service Encounter in Eight Countries

Journal of International Marketing 2004 / 03 Vol. 12; Iss. 1

A Study of the Service Encounter in Eight Countries

Keillor, Bruce D., Hult, G. Tomas M., Kandemir, Destan
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Volume:
12
Language:
english
Journal:
Journal of International Marketing
DOI:
10.1509/jimk.12.1.9.25649
Date:
March, 2004
File:
PDF, 105 KB
english, 2004
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