How Important Is Pricing in Competitive Strategy?

How Important Is Pricing in Competitive Strategy?

Jon G. Udell
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
28
Language:
english
Journal:
Journal of Marketing
DOI:
10.2307/1249225
Date:
April, 1964
File:
PDF, 354 KB
english, 1964
Conversion to is in progress
Conversion to is failed