The Relationship of Customer Satisfaction to Strategic...

The Relationship of Customer Satisfaction to Strategic Decisions

Fred A. Jacobs, Claire Kamm Latham and Choongseop Lee
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Volume:
10
Language:
english
Journal:
Journal of Managerial Issues
DOI:
10.2307/40604191
Date:
January, 1998
File:
PDF, 1.37 MB
english, 1998
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