Marketing Decision-Information Systems: An Emerging View

Journal of Marketing Research 1970 / 05 Vol. 7; Iss. 2

Marketing Decision-Information Systems: An Emerging View

David B. Montgomery and Glen L. Urban
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Volume:
7
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.2307/3150113
Date:
May, 1970
File:
PDF, 1.94 MB
english, 1970
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