Why does franchisor social responsibility really matter?

International Journal of Hospitality Management 2016 / 02 Vol. 53

Why does franchisor social responsibility really matter?

Lee, Yong-Ki, Nor, YongSook, Choi, Juwon, Kim, Sally, Han, Sangho, Lee, Jae-Han
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Volume:
53
Language:
english
Journal:
International Journal of Hospitality Management
DOI:
10.1016/j.ijhm.2015.10.006
Date:
February, 2016
File:
PDF, 867 KB
english, 2016
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