[A Critical Analysis of Recent Literature Dealing with...

Journal of Marketing 1941 / 04 Vol. 5; Iss. 4

[A Critical Analysis of Recent Literature Dealing with Marketing Efficiency]: Discussion

Wroe Alderson
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Volume:
5
Language:
english
Journal:
Journal of Marketing
DOI:
10.2307/1245549
Date:
April, 1941
File:
PDF, 285 KB
english, 1941
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