Models of Man as Defined by Marketing Research

Journal of Marketing Research 1967 / 05 Vol. 4; Iss. 2

Models of Man as Defined by Marketing Research

Arthur J. Kover
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Volume:
4
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.2307/3149356
Date:
May, 1967
File:
PDF, 825 KB
english, 1967
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