![](/img/cover-not-exists.png)
Marketing's Changing Role: Expanding or Contracting?
F. Kelly Shuptrine and Frank A. OsmanskiVolume:
39
Language:
english
Journal:
Journal of Marketing
DOI:
10.2307/1250116
Date:
April, 1975
File:
PDF, 1.49 MB
english, 1975