Consumer behavior on cashback websites: Network strategies

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Journal of Business Research 2015 / 12

Consumer behavior on cashback websites: Network strategies

Ballestar, María Teresa, Grau-Carles, Pilar, Sainz, Jorge
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Language:
english
Journal:
Journal of Business Research
DOI:
10.1016/j.jbusres.2015.12.015
Date:
December, 2015
File:
PDF, 617 KB
english, 2015
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