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[Developments in Marketing Science: Proceedings of the Academy of Marketing Science] Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era || Compulsive Buying Behavior: Relationship with Impulse Buying and a Proposed Model of Antecedents
Obal, Michael W., Krey, Nina, Bushardt, ChristianVolume:
10.1007/97
Year:
2016
Language:
english
DOI:
10.1007/978-3-319-11815-4_139
File:
PDF, 81 KB
english, 2016