A Method for Evaluating the Ethics of Fear Appeals

A Method for Evaluating the Ethics of Fear Appeals

Charles R. Duke, Gregory M. Pickett, Les Carlson and Stephen J. Grove
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Volume:
12
Language:
english
Journal:
Journal of Public Policy & Marketing
DOI:
10.2307/30000117
Date:
January, 1993
File:
PDF, 2.20 MB
english, 1993
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