MARKETING PRACTICES OF CALIFORNIA HOSPITALS: FINDINGS FROM...

Journal of Health and Human Resources Administration 1990 / WIN Vol. 12; Iss. 3

MARKETING PRACTICES OF CALIFORNIA HOSPITALS: FINDINGS FROM RECENT RESEARCH

ROBERT C. MYRTLE and CHARLES F. MARTINEZ
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Volume:
12
Language:
english
Journal:
Journal of Health and Human Resources Administration
DOI:
10.2307/25780407
Date:
January, 1990
File:
PDF, 1.88 MB
english, 1990
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