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Judgement under Uncertainty: Heuristics and Biasesby Daniel Kahneman; Paul Slovic; Amos Tversky
Review by: Elizabeth C. HirschmanVolume:
20
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.2307/3151689
Date:
May, 1983
File:
PDF, 307 KB
english, 1983