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Discounting Time and Time Discounting: Subjective Time Perception and Intertemporal Preferences
Gal Zauberman, B. Kyu Kim, Selin A. Malkoc and James R. BettmanVolume:
46
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.2307/20618915
Date:
August, 2009
File:
PDF, 2.32 MB
english, 2009