On the ambivalence-indifference problem in attitude theory...

On the ambivalence-indifference problem in attitude theory and measurement: A suggested modification of the semantic differential technique.

Kaplan, Kalman J.
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
77
Year:
1972
Language:
english
Journal:
Psychological Bulletin
DOI:
10.1037/h0032590
File:
PDF, 969 KB
english, 1972
Conversion to is in progress
Conversion to is failed