Measuring customer value in online collaborative trip...

Measuring customer value in online collaborative trip planning processes

Tsiotsou, Rodoula H., Sigala, Marianna
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Volume:
28
Language:
english
Journal:
Marketing Intelligence & Planning
DOI:
10.1108/02634501011053559
Date:
June, 2010
File:
PDF, 254 KB
english, 2010
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