Marketing activities and business performance: evidence...

Marketing activities and business performance: evidence from foreign and domestic manufacturing firms in a liberalized developing economy

Appiah‐Adu, Kwaku
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Volume:
16
Language:
english
Journal:
Marketing Intelligence & Planning
DOI:
10.1108/02634509810244480
Date:
December, 1998
File:
PDF, 181 KB
english, 1998
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