Market orientation and business performance: some European...

Market orientation and business performance: some European evidence

Pitt, Leyland, Caruana, Albert, Berthon, Pierre R.
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Volume:
13
Language:
english
Journal:
International Marketing Review
DOI:
10.1108/02651339610111317
Date:
February, 1996
File:
PDF, 211 KB
english, 1996
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