Using open source data in developing competitive and...

European Journal of Marketing 2008 / 07 Vol. 42; Iss. 7/8

Using open source data in developing competitive and marketing intelligence

Calof, Jonathan L., Fleisher, Craig S.
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Volume:
42
Language:
english
Journal:
European Journal of Marketing
DOI:
10.1108/03090560810877196
Date:
July, 2008
File:
PDF, 201 KB
english, 2008
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