An empirical investigation into the impact of relationship...

European Journal of Marketing 2009 / 07 Vol. 43; Iss. 7/8

An empirical investigation into the impact of relationship selling and LMX on salespeople's behaviours and sales effectiveness

Geiger, Susi, Paparoidamis, Nicholas G., Guenzi, Paolo
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Volume:
43
Language:
english
Journal:
European Journal of Marketing
DOI:
10.1108/03090560910961515
Date:
July, 2009
File:
PDF, 305 KB
english, 2009
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