The theory‐practice divide: thoughts from the Editors and...

The theory‐practice divide: thoughts from the Editors and Senior Advisory Board of EJM

Lee, Nick, Greenley, Gordon
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Volume:
44
Language:
english
Journal:
European Journal of Marketing
DOI:
10.1108/03090561011020147
Date:
February, 2010
File:
PDF, 212 KB
english, 2010
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