Product value importance and consumer preference for visual...

Product value importance and consumer preference for visual complexity and symmetry

Creusen, Mariëlle E.H., Veryzer, Robert W., Schoormans, Jan P.L.
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Volume:
44
Language:
english
Journal:
European Journal of Marketing
DOI:
10.1108/03090561011062916
Date:
September, 2010
File:
PDF, 259 KB
english, 2010
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