A comparison of gender role portrayals in magazine...

A comparison of gender role portrayals in magazine advertising

Wiles, Judith A., Wiles, Charles R., Tjernlund, Anders
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Volume:
29
Language:
english
Journal:
European Journal of Marketing
DOI:
10.1108/03090569510100696
Date:
November, 1995
File:
PDF, 180 KB
english, 1995
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