The mediating role of marketing capability: evidence from...

The mediating role of marketing capability: evidence from Korean companies

Shin, Sohyoun, Damon Aiken, Kirk
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Volume:
24
Language:
english
Journal:
Asia Pacific Journal of Marketing and Logistics
DOI:
10.1108/13555851211259070
Date:
August, 2012
File:
PDF, 235 KB
english, 2012
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