Rethinking social marketing: towards a sociality of...

Rethinking social marketing: towards a sociality of consumption

Linda Brennan, Prof., Prof. Lukas Parker, Assistant, Fry, Marie-Louise
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Volume:
4
Language:
english
Journal:
Journal of Social Marketing
DOI:
10.1108/jsocm-02-2014-0011
Date:
September, 2014
File:
PDF, 164 KB
english, 2014
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