An exploratory study of women club members’ experiences...

Sport Business and Management An International Journal 2015 / 05 Vol. 5; Iss. 2

An exploratory study of women club members’ experiences with an NFL franchise brand extension

Williams, Antonio, Rhenwrick, Isabell, Agyemang, Kwame J. A., Pantaleoni, Alexandria
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Volume:
5
Language:
english
Journal:
Sport, Business and Management: An International Journal
DOI:
10.1108/sbm-10-2012-0045
Date:
May, 2015
File:
PDF, 195 KB
english, 2015
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