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Benchmarking business‐to‐business marketing practices in emerging and developed economies: Argentina compared to the USA and New Zealand
Pels, Jaqueline, Brodie, Roderick J., Johnston, Wesley J.Volume:
19
Language:
english
Journal:
Journal of Business & Industrial Marketing
DOI:
10.1108/08858620410556327
Date:
October, 2004
File:
PDF, 221 KB
english, 2004