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Strategic opportunities at the intersection of globalization, technology and lifestyles
Sengupta, Sanjit, Mohr, Jakki, Slater, StanleyVolume:
7
Language:
english
Journal:
Handbook of Business Strategy
DOI:
10.1108/10775730610618602
Date:
January, 2006
File:
PDF, 449 KB
english, 2006