Are Exporting Firms Modifying Their Product, Pricing and...

Are Exporting Firms Modifying Their Product, Pricing and Promotion Policies?

Seifert, Bruce, Ford, John
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Volume:
6
Language:
english
Journal:
International Marketing Review
DOI:
10.1108/eum0000000001527
Date:
June, 1989
File:
PDF, 610 KB
english, 1989
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