Coordination of pricing, advertising, and production...

Coordination of pricing, advertising, and production decisions for multiple products

Bajwa, Naeem, Sox, Charles R.
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Volume:
22
Year:
2015
Language:
english
Journal:
International Journal of Services and Operations Management
DOI:
10.1504/IJSOM.2015.072741
File:
PDF, 827 KB
english, 2015
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