Social CRM Adoption and its Impact on Performance Outcomes: a Literature Review
Marolt, Marjeta, Pucihar, Andreja, Zimmermann, Hans-DieterVolume:
48
Language:
english
Journal:
Organizacija
DOI:
10.1515/orga-2015-0022
Date:
January, 2015
File:
PDF, 733 KB
english, 2015