Pricing Personalized Bundles: A New Approach and An...

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Manufacturing & Service Operations Management 2015 / 11

Pricing Personalized Bundles: A New Approach and An Empirical Study

Xue, Zhengliang, Wang, Zizhuo, Ettl, Markus
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Language:
english
Journal:
Manufacturing & Service Operations Management
DOI:
10.1287/msom.2015.0563
Date:
November, 2015
File:
PDF, 344 KB
english, 2015
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