The effect of website usage and virtual community participation on brand relationships
Ellonen, Hanna Kaisa, Tarkiainen, Anssi, Kuivalainen, OlliVolume:
6
Year:
2010
Language:
english
Journal:
International Journal of Internet Marketing and Advertising
DOI:
10.1504/IJIMA.2010.030434
File:
PDF, 375 KB
english, 2010