Prestige Clothing Shopping by Consumers: A Confirmatory...

The Journal of Marketing Theory and Practice 2000 / 10 Vol. 8; Iss. 4

Prestige Clothing Shopping by Consumers: A Confirmatory Assessment and Refinement of the Precon Scale with Managerial Implications

Deeter-Schmelz, Dawn R., Moore, Jesse N., Goebel, Daniel J.
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Volume:
8
Language:
english
Journal:
Journal of Marketing Theory and Practice
DOI:
10.1080/10696679.2000.11501879
Date:
October, 2000
File:
PDF, 2.13 MB
english, 2000
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