Branding the new city: exploring place branding in Saudi...

Journal of Place Management and Development 2015 / 10 Vol. 8; Iss. 3

Branding the new city: exploring place branding in Saudi Arabia

Magdalena Florek, Dr Massimo Giovan, Dr, Shoaib, Turki, Keivani, Ramin
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Volume:
8
Language:
english
Journal:
Journal of Place Management and Development
DOI:
10.1108/JPMD-06-2015-0020
Date:
October, 2015
File:
PDF, 244 KB
english, 2015
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