Young consumers' exposure to alcohol sponsorship in sport

International Journal of Sports Marketing and Sponsorship 2015 / 01 Vol. 16; Iss. 2

Young consumers' exposure to alcohol sponsorship in sport

Kelly, Sarah, Ireland, Michael, Alpert, Frank, Mangan, John
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Volume:
16
Language:
english
Journal:
International Journal of Sports Marketing and Sponsorship
DOI:
10.1108/IJSMS-16-02-2015-B002
Date:
January, 2015
File:
PDF, 335 KB
english, 2015
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