Marketing Research Practices and Problems in Japan

Marketing Research Practices and Problems in Japan

Junji Hirata, Akira Fukushima, Tsukuru Omuro, Masao Shiosaki and Katsuaki Takeda
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Volume:
25
Language:
english
Journal:
Journal of Marketing
DOI:
10.2307/1248989
Date:
April, 1961
File:
PDF, 244 KB
english, 1961
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