Making Innovation Last: Volume 2 || Getting the Customer...

Making Innovation Last: Volume 2 || Getting the Customer Involved

Gatignon, Hubert, Gotteland, David, Haon, Christophe

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Volume:

10.1007/97

Year:

2016

Language:

english

DOI:

10.1007/978-1-137-57264-6_2

File:

PDF, 345 KB

english, 2016

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