Adopting A Relationship Marketing Paradigm: The Case of the...

International Journal of Sports Marketing and Sponsorship 2001 / 01 Vol. 2; Iss. 4

Adopting A Relationship Marketing Paradigm: The Case of the National Basketball Association

Cousens, Laura, Babiak, Kathy, Slack, Trevor
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
2
Language:
english
Journal:
International Journal of Sports Marketing and Sponsorship
DOI:
10.1108/IJSMS-02-04-2001-B006
Date:
January, 2001
File:
PDF, 274 KB
english, 2001
Conversion to is in progress
Conversion to is failed