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Satisfied and unwilling: Exploring cognitive and situational resistance to innovations

Heidenreich, Sven, Kraemer, Tobias, Handrich, Matthias
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Language:
english
Journal:
Journal of Business Research
DOI:
10.1016/j.jbusres.2016.01.014
Date:
February, 2016
File:
PDF, 500 KB
english, 2016
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