Culture and design in emerging markets: the case of mobile...

Journal of Business & Industrial Marketing 2008 / 08 Vol. 23; Iss. 6

Culture and design in emerging markets: the case of mobile phones in Russia

DeBerry‐Spence, Benet, Salmi, Asta, Sharafutdinova, Elmira
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Volume:
23
Language:
english
Journal:
Journal of Business & Industrial Marketing
DOI:
10.1108/08858620810894436
Date:
August, 2008
File:
PDF, 297 KB
english, 2008
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