Marketers with MBAs: bridging the thinking‐doing divide

Marketing Intelligence & Planning 2006 / 04 Vol. 24; Iss. 3

Marketers with MBAs: bridging the thinking‐doing divide

Cox, Val, Bruce, Grady, Schoenfeld, Gregg
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Volume:
24
Language:
english
Journal:
Marketing Intelligence & Planning
DOI:
10.1108/02634500610665727
Date:
April, 2006
File:
PDF, 270 KB
english, 2006
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