Click clack: examining the strategic and entrepreneurial brand vision of Under Armour
Miloch, Kimberly S., Lee, Jason, Kraft, Patrick M., Ratten, VanessaVolume:
4
Year:
2012
Language:
english
Journal:
International Journal of Entrepreneurial Venturing
DOI:
10.1504/IJEV.2012.044817
File:
PDF, 211 KB
english, 2012