Evaluating Aggressive Marketing Strategies for...

Evaluating Aggressive Marketing Strategies for Smaller‐share Firms

Stasch, Stanley F., Ward, John L.
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
7
Language:
english
Journal:
Marketing Intelligence & Planning
DOI:
10.1108/EUM0000000001050
Date:
July, 1989
File:
PDF, 596 KB
english, 1989
Conversion to is in progress
Conversion to is failed