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An exploratory study of attendee activities at a business trade show
Gopalakrishna, Srinath, Roster, Catherine A., Sridhar, ShrihariVolume:
25
Language:
english
Journal:
Journal of Business & Industrial Marketing
DOI:
10.1108/08858621011038199
Date:
April, 2010
File:
PDF, 209 KB
english, 2010