Children's Responses to Repetitive Television Commercials

Children's Responses to Repetitive Television Commercials

Gerald J. Gorn and Marvin E. Goldberg
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Volume:
6
Language:
english
Journal:
Journal of Consumer Research
DOI:
10.2307/2488743
Date:
March, 1980
File:
PDF, 325 KB
english, 1980
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